Nearly 1.5 Million people will have watched the Toronto Maple Leafs play "hockey" this year, and countless more millions watching on TV across the country.
Millions of Toronto Maple Leaf jerseys,hats,sticks and pucks will have been purchased, millions of liters of beer will have been drank, millions paid in parking and transportation getting to the games, and millions of disappointed fans once again.
The Toronto Maple Leafs are big business. A successful business. A well established brand with well known logos and colours. They are one of the top sports franchises in North America.
The question is why are they such a horrendous hockey team aside from the occasional venture into the playoffs?
The answer is because the success of the product on the ice has absolutely no bearing on the success of the business, and TML is in the business of making money not winning hockey games.
What other business has the luxury of have a poor product, and yet thrives? Could you imagine a beer that tasted like pig urine being the most sought after beer on the market? and the taste for the pig urine being passed on to the generations that follow?
This season is the low point since the lockout. Its all uphill from here.
Should we push back the 2016 Stanley Cup Parade ?
